Jim Simms and Seth Schorr are striving to create the casino of the future at the Downtown Grand. By David McKee
“Gamblers wanted” is the new mantra of Fifth Street Gaming’s Downtown Grand casino, in Las Vegas—and no wonder. On a recent midweek night, the casino floor was thinly populated and the high-limit room empty. The lively exception to the prevailing quiet was a crowded craps table. The Downtown Grand has been a victim of geography. Executives will tell you that its biggest handicap is being a block off the Fremont Street Experience, the main artery of downtown Vegas. That one, long block might as well as be a mile as far as foot traffic is concerned.