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Inside the Affiliate Platform That’s Blending Casino Intelligence with Sports Expertise

Тhe new generation of gamblers is largely fascinated by the surge in online gambling. Internet-based casinos have done a lot to improve the gambling market. They’ve done so through innovation and the embrace of new technologies. It is why these websites have so many fascinating games that you might not have seen anywhere else. 

The issue for many newcomers is that online gambling platforms are numerous and immensely competitive. That leaves many gamblers uncertain about which casino or sportsbook they should pick. That is where the iGaming comparison platforms come in. It is their job to help new fans decide where to start. That is why we are taking a look at a new affiliate platform that manages to bring the latest info on sports and gambling to a new audience.

What is FIRST.com?

An iGaming comparison platform is a website dedicated to giving fair and honest reviews of online casinos and sportsbooks. FIRST.com is exactly one such platform. They only recently joined the online gambling market. The site launched last year and now covers a wide range of sports and games. The editors and writers on the website have years-worth of experience and knowledge about the market in which they operate. 

The affiliate program burst on to the scene with one goal in mind; to become trusted partners to every single one of their clients. The folks at FIRST have set out to achieve that goal by partnering with licensed and trustworthy operators. All of the websites that they review have a permit issued by the United Kingdom Gambling Commission. The UK’s iGaming market is one of the most developed in the world and that is why the UKGC is considered to be so trustworthy.

In the digital age a lot of people are concerned about their online safety. We can’t blame them when cybercrime is consistently growing and causing issues for an increasing number of people. That is why the folks at FIRST.com are so deeply interested in making sure that the websites they cover have taken every step to ensure player safety. Their concerns go beyond just digital safety. FIRST is also interested in the measures that sites take to encourage and promote responsible gambling. But their standards for ranking are a lot more complicated than simply security and safety.

How FIRST.com Rates Their Websites

Rating an online casino or a sportsbook is no easy task. There are multiple factors that one has to consider before giving a final grade. We already mentioned that safety and security are a priority for the website in question. But they are far from the only thing they consider. The editors and writers of an affiliate site must pay close attention to the whims and interests of the clients. That is why FIRST.com’s professionals take into account a multitude of points before they give their final grade.

Online casinos have a ton of advantages over their land-based counterparts. But none are as coveted as the bonus offers. The welcome promotions are the most desired among these bonuses. That is why the reviewers that work at affiliate sites pay close attention to each casino’s bonus offers. The writers at FIRST.com tend to rate no-deposit bonuses rather high. These promos give new players an edge without really requiring anything in return. It is no wonder that they are so popular among amateurs and pros alike.

Another thing to consider is quality and quantity. It is certainly a plus if a casino has a lot of games in their library. But if only a few select titles are worth playing then that isn’t saying much. The same is true of sportsbooks. A bookmaker that features odds for a variety of sports is great. But if those odds are not up to par then it is all for nothing. At that point it is better to focus primarily on football or basketball. FIRST.com’s researchers are always careful to make sure that the websites they rank highly deserve the high praise.

What Makes an Affiliate Platform Trustworthy?

We’ve looked at the ways that FIRST.com rates their casinos and sportsbooks. But what is it about the platform that makes it trustworthy? Indeed, what can an affiliate platform do to be considered as such? The first step is to build a community around people who truly know their stuff. Having been around for just over a year it is safe to say that FIRST is a relatively new platform. But the employees that work here are all experienced in the field of iGaming. They have an accumulated decades-worth of experience and expertise involving casinos and sports betting.

The best part about the staff is that they are always willing to learn. The researchers and reviewers affiliated with the platform keep up with the latest news on gambling and sports. They pay close attention to the developments that may change the industry’s future. The website itself reflects this fact. There is a page dedicated entirely to crypto-based casinos. Crypto and iGaming have long had a symbiotic relationship. A lot of experts predict that it will only get stronger in the future. 

But what truly elevates FIRST.com in people’s eyes is their dedication to transparency. They want to let their fans know about every step of their reviewing process. It is that level of transparency and honesty that truly propels the site to great heights. They share their process on their platform’s About page. There you can learn about the history and goals of the website. You can also find out more about how they choose to review the casinos and sportsbooks that they do. 

Closing Remarks

In the digital era it is very easy to come across misinformation and fall for a gambling website that claims to be the best out there. That is why affiliate programs are needed now more than ever. A page like FIRST.com plays an important role in the development of the iGaming industry. They ensure that the Average Joe remains informed about sports betting and gambling, and is able to find the best websites for the hobby.

 

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