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HARD ROCK HOTEL & CASINO ATLANTIC CITY RAISES MORE THAN $86,000 FOR AMERICAN CANCER SOCIETY: MAKING STRIDES AGAINST BREAST CANCER

Atlantic City, N.J. (Nov. 5, 2020) – Hard Rock Hotel & Casino Atlantic City has raised a total of $86,812 through their PINKTOBER initiative which benefits the American Cancer Society: Making Strides Against Breast Cancer.

For the second straight year, Hard Rock Hotel & Casino Atlantic City went pink throughout the month of October in honor of PINKTOBER. Along with pink décor throughout the entertainment destination, guests were able to contribute to the cause by purchasing limited-edition services at Rock Spa Salon & Spa, specialty food and beverage items, and PINKTOBER swag at the Hard Rock Store and Rock Shop. The resort’s team members contributed more than $34,000 through various fundraising efforts including, but not limited to the purchase of retail item, pastries, raffle tickets for the baskets, online peer-to-peer fundraising and more.

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Hard Rock Hotel & Casino Atlantic City

Set on 17 acres, with the legendary Atlantic City Boardwalk as its backdrop, Hard Rock Hotel & Casino Atlantic City has become Atlantic City’s go-to entertainment destination. The property features endless gaming, multiple dining options, a full-service spa, lavish guest rooms and a gaming floor that boasts 2,200 slots and 120 table games, along with a dedicated Sportsbook. Currently operating at a mandated limited capacity, the resort destination unveiled new and thorough Safe + Sound protocols, which include the requirement of face coverings and temperature scans for all guests and team members upon entering the building. A new Safe + Sound Clean Team was also established to focus on cleaning and disinfecting high-touch surfaces. More than 200 hand sanitizer dispensers have been placed in high-traffic areas such as key guest and team member entrances and additional air filters were added in common areas to increase the quality of air circulation, maximizing the exchange of fresh air. Boasting more than fifteen food and beverage offerings, all adhering to current New Jersey capacity guidelines, guests are able to enjoy fine dining at Council Oak Steaks & Seafood, Kuro, and Il Mulino, to casual fare at Hard Rock Cafe, YOUYU Noodle Bar, Sugar Factory and Fresh Harvest ‘All You Can Eat.’ The music-inspired resort offers guests a look at one of the world’s largest music memorabilia collections, along with services from Rock Spa® & Salon, which offers rhythm and music inspired treatments like the Soul Survivor Massage. From casino games and entertainment to one-of-a-kind amenities and luxe accommodations, Hard Rock Atlantic City offers an unparalleled experience for all types of travelers. Hotel guests can enjoy high speed, property-wide Wi-Fi, In-Room Dining and towel and chair service at Hard Rock Beach during warmer seasons. For more information including continued updates on the Safe + Sound protocols or to book your stay, please visit hardrockhotelatlanticcity.com.

About Hard Rock®:

With venues in 76 countries spanning 262 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops® and Cafes - Hard Rock International (HRI) is one of the most globally recognized companies. Beginning with an Eric Clapton guitar, Hard Rock owns the world's most valuable collection of music memorabilia at more than 83,000 pieces, which are displayed at its locations around the globe. In 2018, Hard Rock International was recognized as a Forbes Magazine Top Employer for Women and Land Operator of the Year at the Global Gaming Awards. In 2019, Hard Rock International was honored as one of Forbes Magazine’s America’s Best Large Employers, Forbes Magazine’s Top Employers for Women and No. 1 in J.D. Power’s 2019 North America Hotel Guest Satisfaction Study among Upper Upscale Hotel Chains. Hard Rock destinations are located in the world’s greatest international gateway cities, including its two most successful flagship properties in Florida and home to the world’s first Guitar Hotel® in South Florida, where its headquarters are located. The brand is owned by HRI parent entity The Seminole Tribe of Florida. For more information on Hard Rock International visit www.hardrock.com or shop.hardrock.com.