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KING OF PRUSSIA, PA. – NOVEMBER 11, 2020 — Boyd Gaming Corporation today announced the launch of its award-winning B Connected player loyalty program at Valley Forge Casino Resort – fully connecting Valley Forge customers to Boyd Gaming’s nationwide family of casino properties, as well as providing access to B Connected’s exciting selection of reward tiers, exclusive player benefits and memorable entertainment experiences.
Introducing the benefits and perks that make B Connected one of the nation’s favorite player loyalty programs, B Connected brings an exciting array of new benefits to Valley Forge guests, including annual cruises on Holland America Line and vacations to B Connected destinations in Las Vegas, Hawaii, and Baha Mar Resort in the Bahamas. In addition, members of B Connected’s highest tier, Titanium, can select from once-in-a-lifetime experiences, such as luxury VIP vacations, incredible culinary experiences, red carpet events, and unforgettable sporting events.
“With B Connected, we sought to create a player loyalty program that is truly distinctive and compelling,” said Matt Ryan, Senior Vice President and Chief Marketing Officer of Boyd Gaming. “In addition to the wide array of discounts, comps and benefits our customers have come to expect, we’ve added an incredible selection of trips and unique experiences to appropriately recognize and reward our loyal players. From cruises to tropical getaways – and even opportunities to earn exclusive sports and entertainment experiences – now, more than ever, it’s truly ‘Good to B Connected.’”
Recognized as one of USA Today’s “10Best” casino loyalty programs nationwide, B Connected program offers five player tiers – Ruby, Sapphire, Emerald, Onyx and Titanium. And while the rewards and perks keep growing as players move up through the tiers, B Connected offers every member a wide host of great benefits, including discounts on hotel stays and retail purchases at Boyd Gaming properties; special discounts with exclusive partners; and access to annual Boyd Gaming promotions and contests.
With the launch, all Valley Forge player club members will be awarded a new B Connected tier level, effective through December 2021. Each year, guests will have 12 months (January through December) to earn an upgraded tier level, and once earned, players will have instant access to that tier level and its associated benefits through the next full calendar year.
As a member of the B Connected network, all tier benefits and B Connected points will be honored at Boyd Gaming properties across the country, including Boyd Gaming destination resorts in Las Vegas, the Gulf Coast and throughout the Midwest.
For more information about the B Connected program, visit www.vfcasino.com. Membership in B Connected is completely free and open to adults ages 21 and over.
