GTECH is bringing gaming to life in Germany with SPHINX 3D™


LUEBBECKE, GermanyFollowing its international debut at the GTECH booth at ICE Totally Gaming 2014 (ICE), with visitors queuing up to catch a glimpse of the amazing True3D™ technology, the demand for GTECH’s SPHINX 3D™ machines is high. The Spielbanken Bayern group in Germany is the first customer at ICE to sign a deal for several SPHINX 3D machines, which will be placed in each of their nine casinos.

SPHINX 3D is the first title in GTECH’s new SPIELO True 3D product line, which uses a glasses-free 3D display designed exclusively for GTECH for the gaming industry. It uses a unique, patented autostereoscopic technology with integrated eye-tracking to make images jump off the screen or stretch into infinity in high resolution. SPHINX 3D runs on the new AXXIS™ cabinet, which is designed to maximize player comfort, create a sense of personal space, and immerse the player in the game.

 “We are extremely happy that the first signed deal at ICE for SPHINX 3D was with Spielbanken Bayern, with whom we have a very long-standing and close relationship. This proves again that they are committed to offering their players the latest innovations and best possible entertainment. We are grateful for their continued trust in our products,” said Athanasios (Sakis) Isaakidis, GTECH Sr. Director and General Manager, EMEA Casino.

Josef Müller, Vice President Staatliche Lotterieverwaltung Bayern, said, “SPHINX 3D is an amazing product and the True3D technology is unbelievable. It did not take us long to decide that this is a product we just have to offer our players. We cannot wait for the delivery when SPHINX 3D will be installed in all of our nine Spielbanken Bayern locations.” 

SPHINX 3D has taken the industry by storm. Since its global launch at G2E Las Vegas in October 2013, GTECH has received three awards for this innovative product: First Place: Best Slot Product award at the Global Gaming Business (GGB) 12th Annual Gaming & Technology Awards; the 2014 Slot Floor Technology Award by Casino Enterprise Management Magazine; and the Top 20 Most Innovative Gaming Technology Products 2013 by Casino Journal.  

The longstanding and solid relationship between Spielbanken Bayern and GTECH has seen numerous projects come to life over the years. Apart from offering Bavarian players SPIELO core and multigames, Spielbanken Bayern has deployed customized Wide Area Progressives as well.  In addition, Spielbanken Bayern has used GTECH´s GALAXIS™ casino systems solution since 2000, and in 2009 the chip cash™ cashless solution was installed on more than 1,100 machines group-wide.