EiG grasps the moment with new format, new features and new delivery for 2013

LONDON (June 24th) – Visitors to October’s EiG, the definitive business event for European iGaming, will benefit from a dynamic new format, powerful content and a raft of additional features all designed to deliver enhanced value to the brand’s delegates, exhibitors and wider stakeholders. The changes were implemented following a close programme of consultation with a cross section of stakeholders and is based on a commitment to keep EiG amongst gaming’s elite group of ‘must do’ events, a group which also includes ICE Totally Gaming, ICE Conferences, GiGse and the WrB series.

The new EiG agenda includes features tailored to meet the needs of what organisers have identified as iGaming’s ‘Implementers’ - the tranche of senior executives who are responsible for applying a strategic vision to an organisational structure.  In response to requests for smaller and more targeted learning sessions EiG 2013 will feature 11 specialist Workshops and Networking Groups at which attendance will be limited to just 50 delegates. The Groups have been designed to provide the ‘Implementers’ with a bespoke programme created to meet their specific requirements and operational needs. Open and lively debate is also guaranteed courtesy of the EiG Tutorials that will feature insightful industry presentations held within a central networking area.

The new look EiG has networking and learning at its’ core. EiG’s Breakfast With... session comprises a focused group discussion with an influential keynote speaker. Sessions comprises a series of focus groups addressed by an influential Keynote speaker. A range of different industry stakeholders will be on hand to challenge conventional wisdom, facilitate debate and stimulate in depth exploration of the subject matter.

With a reputation for attracting the biggest thinkers in European iGaming, EiG organisers have created two main platforms for speakers. The EiG Power Talks provide an opportunity for delegates to receive inspirational insight from thought leaders who have been recognised by their peers throughout the year for their contributions to the business. The CEO Debate is a once a year chance to discover how the C-Level opinion formers who are helping to fashion iGaming, see the future.

The dynamic programme also includes an exciting new feature which organisers have named The Pitch.  Combining entrepreneurial zeal with a sharp competitive ‘winner takes all’ edge, the event comprises a series of 15-minute power pitches delivered by visionaries who will be presenting their innovations and landmark products in an attempt to win the hearts and the minds of the EiG audience. All members of the audience will be able to cast their vote anonymously using hand held electronic devices and using the EiG Networking App with the winning Pitch unveiled at the Awards Lunch which is being held on 10th October.

Commenting on the new developments, many of which are targeted at the ‘Implementers’, Portfolio Director Kate Chambers said: “With all of our best of breed gaming brands, we are involved in a constant process of evaluation and evolution in order to keep the events topical, relevant and compelling for our customers. Our research has identified the ‘Implementers’ as being a really important target group and a lot of what we are introducing at EiG is to equip them with a toolkit of solutions and insight delivered by industry experts. 2013 is a big year for EiG and we have pulled out all of the stops in order to continue to deliver the knowledge and the networking, which are the cornerstones of Europe’s defining iGaming business event. EiG 2013, which will feature some 100+ thought leaders alongside 80+ exhibiting companies, is a unique iGaming event for Europe. The changes that we have made in partnership with the industry, will, I believe, provide a solid platform from which EiG will grow further and build on its influence.”