about us

casino life is owned by Ace Publishing Ltd (www.ace123.com), a company registered in the UK, and was started in June 2005.

editorial

Although Independent in its editorial approach, like all publications casino life relies on advertising... but it is the intention to provide editorial content because it is interesting and informative not because an advertiser has insisted on it being included. Wherever possible manufacturers products will be assessed insitu with a viewpoint from the casino manager or slot manager being expressed - this endorsement from the sharp end has greater value than just re- printing press releases.

Whenever a payment has been made by a manufacturer or supplier to include editorial copy it will be clearly shown as being advertorial.

advertising

Advertising should be considered an investment - not just a spend. Work with casino life and the magazine will work for you. The magazine is being developed with the support of manufacturers in the knowledge that casino life is being read by casino executives.

Too many casino magazines are piled up and then tipped into the dustbin.

Too many manufacturers send out press releases and expect them to be designed-in, published and sent out gratis. However, Is nobody else tired of seeing endless copy printed verbatim from press releases just so that someone who has never been near a casino can sell that company an advertisement? Editorial copy that just features a company because they advertise is vanity. Wake up guys!

The key factor that manufacturers and suppliers should be considering when they place advertising in a magazine is - is it being read?...and by their customers.

Peter White - Advertising & Marketing Director

Peter White is our Advertising and Marketing Director and has a wealth of experience in advertising and promotion within the gaming industry.

To discuss how you can maximise your position through advertising and promotional opportunities please contact Peter on +44 (0)1892 740869 or at pwhite @casinolifemagazine.com

Glyn Thomas - Editor

Glyn is an avid petrol head having written Racing Ahead - a competitors guide to motorsport and can occasionally be seen at the wheel of a Class C MG Metro Turbo. Other hobbies, apart from writing, include trying to controlAsha, the company mascot whilst trying to type. Contact: editor @casinolifemagazine.com